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VNU Asia Pacific and PT Global join forces

VNU
Aquatic Asia and Ildex Indonesia will be co-located.

PKM transitions to a new business entity named PT Global Permata Perkasa (GPP). The group is working to develop a pilot project: Aquatica Asia.

The joint events will take place on odd-numbered years beginning September 15-17, 2021 at the Indonesia Convention Exhibition (ICE) in Jakarta. During even-numbered years Aquatica Asia will co-locate with a local government show.

Over the past 10 years, VNU Asia Pacific (VNU AP) has been organizing the International Livestock, Dairy, Meat Processing and Aquaculture Exposition (Ildex Indonesia) in collaboration with PT Permata Kreasi Media (PKM).

Strategic

Aquatica Asia will be a strategic step towards a dedicated business platform to improve the production of fisheries within the aquaculture industry. In past years, organizers have worked to include the aquaculture segment in Ildex Indonesia. The new event will help to further highlight the industry for the existing show and industry professionals.

Development

“In 2020, Indonesia’s marine affairs and fisheries is one of the three main sectors contributing to the country’s economic development. The efforts done by the Indonesian Ministry of Marine Affairs and Fisheries are the appropriate steps. These efforts include improvements of fisheries production and commodities that have been dominating both exports and local markets such as shrimps, seaweed, catfish, grouper, etc.

Another part of the efforts was the initiative of GPP to run Aquatica Asia in 2018 with fishery stakeholders co-locating with Indo Aqua under the support of the Ministry of Marine Affairs and Fisheries of the Republic of Indonesia by Directorate General of Aquaculture,” stated Panadda Kongma, director of Agri-business and Operations of VNU Asia Pacific.

“VNU-AP has gathered valuable insights on the entire agribusiness value chain in the region, and the two parties will further develop good relationships with regional key stakeholders”, according to GPP managing director Ruri Sarasono.

Value Chain

Ildex Indonesia and Aquatica Asia will together present a full value chain of animal breeding, animal health, animal housing & farm equipment, industrial feed, grain & raw material processing equipment, feed, feed ingredients/additives, fish processing, seasoning, packaging, handling, refrigeration, laboratory, testing equipment and services, logistics & handling, wastewater treatment and hatching/incubation for livestock and aquaculture businesses.

Ildex Indonesia and Aquatica Asia are scheduled for September 15-17, 2021 at the Indonesian Convention Exhibition (ICE) in Jakarta. The events will cover over 10,000 square meter of the ICE.

Portfolio

The VNU management team combined the Ildex Exhibition into the VIV Portfolio to boost and develop both shows. VIV’s mission is to continue linking professionals from Feed to Food. As part of the VIV Portfolio, the Ildex Exhibitions will strengthen VNU AP’s outreach in Vietnam and Indonesia markets. The new look of Ildex Indonesia will include a diamond frame as symbol of VIV as well as the Borobudur National Landmark of the country.

Also read: Meat Pro Asia in conjunction with VIV Asia

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